Black Friday shoppers at Macy’s in New York in 2021; a spending spree might be riskier this year as the chance of a recession looms, financial advisers said.
Americans say they will rein in spending this Black Friday, but to avoid busting their budgets, shoppers should do even more planning than usual, experts suggest.
With high inflation and economic uncertainty dampening the usual holiday cheer, shoppers say they want to take a more frugal approach to gift giving, according to The Conference Board, a nonprofit research organization.